The reason you stopped getting in — and the fix.
For years, a lot of us blamed our shape. Usually it was never that. It was a suit we couldn't trust. Here's what changes that.
THE PROBLEM
It goes see-through the moment it's wet.
THE FIX
A dense, opaque crinkle knit that doesn't go sheer wet or dry — no lining needed. Stand up out of the pool without a second thought.
THE PROBLEM
It slides, and the straps won't stay up.
THE FIX
High-recovery Italian fabric holds its shape and stays put all day — no tugging, no readjusting.
THE PROBLEM
I'm cold and clinging the whole drive home.
THE FIX
Italian polyamide dries to the touch in minutes — no soggy seat, no chill.
THE PROBLEM
'Tummy control' never actually fixed it.
THE FIX
This flatters by skimming and softly camouflaging — not squeezing. It works once you're in the water, not just standing still.
Sized XS–3XL. Made to get you back in the water — with the grandkids, on the trip, in the photo.
SIZING
What customers say.
Moves with you — nothing to fight.
Italian Carvico fabric with engineered 4-way stretch and high recovery. It skims and smooths instead of clinging, and springs back to shape wear after wear — no rolling hem, no straps to tug, no readjusting at the pool's edge.
- Four-way stretch — moves the way you do
- Dries to the touch fast — no cold, clinging suit
- UPF 50+ on every panel

The crinkle that quietly camouflages.
Most swim fabric goes thin and clingy the second it gets wet — that's the moment that keeps the cover-up on. Our textured Italian crinkle does the opposite: it stays opaque, holds its shape, and softly camouflages instead of clinging. The texture isn't decoration — it's structure woven into the fabric, so it behaves when you sit, stretch, and climb out of the water.
Available in
Why women come back to it.
when wet
wear after wear
in minutes
Why BetterTan is different.
Questions, answered.
Will it go see-through when it's wet?
No. It's a densely knit Italian crinkle chosen to stay opaque wet or dry — even though it's unlined, the dense knit means no see-through. Stand up out of the pool without a second thought. Prefer extra coverage? Size up.
I'm between sizes or fuller-figured — how do I choose?
Our two-band fit system (XS-L or XL-3XL) is designed to flatter every shape. If you're between bands, size up for a little more coverage and an easier fit — and the crinkle texture skims and softly camouflages where you want it to.
Will the straps stay up and not dig in?
Yes. The high-recovery Italian fabric holds its shape and stays where you put it — no straps sliding off your shoulders, no digging at the legs, and no tugging the suit back into place.
I haven't worn a swimsuit in years — will I feel comfortable?
That's exactly who this is made for. It flatters by skimming, not squeezing, stays opaque, and holds its shape — so you can stop checking the suit and just enjoy being in the water.
How do I care for it, and will it last?
Rinse in cool water after every wear, hand wash with mild soap, and lay flat to dry. Treated this way, the Italian fabric holds its shape and colour season after season — no sagging or fading like cheap suits.
What's your shipping and returns policy?
Free worldwide tracked shipping, with a 30-day money-back guarantee on unused, unworn items with tags and liner attached. Full details are on our shipping & returns page.



